DEVOID OF LABELS BUT LAVISHLY PRICED - HOW RICH MOM ENERGY REDEFINES QUIET LUXURY, PLUS 5 WAYS TO EMBRACE THE TREND
By: Niki Anastasakis
Effortless elegance is another way to describe the wave of ‘Quiet Luxury’ that had its moment in 2023. This fashion movement represents a modern take on minimalism, emphasizing the importance of investing in timeless pieces all while making thoughtful purchases without the need to flaunt specific brand logos. The Trend involves curating a collection of high-quality garments that complement the existing contents of your wardrobe.
Now it’s time to cue Rich Mom Energy; an extension of Quiet Luxury with a bit more bold and glamor. According to UK’s Cambridge Dictionary the trend is defined as:
“The confident attitude and simple, elegant way of dressing that suggests a woman has a lot of money”.
Mothers in the public eye including Gweneth Paltrow, Megan Markle and Amal Clooney have embraced the trend which showcases them as confident and empowered, with an acceptable and obvious pop of logo and branding showcased somewhere in their fashion vibe.
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Social media has amplified the narrative too, with the hashtag ‘Rich-Mom Energy’ garnering over 97.7 million views on Tik Tok.
Influencer and Tik Tok star Christina Najjar who has amassed 1.5 million followers, preaches "It's really more of an attitude of living well, getting a lot done, and having fun doing it.” The content creator is known across social media for her ‘Rich Mom Starter Pack’ video series where she gets the scoop on rich mom culture, and breaks down the necessities from a variety of perspectives. The hashtag is taking TikTok by storm where people are not only fascinated by rich moms but want to embody the trend themselves.
Top 5 Ways to Achieve ‘Rich-Mom Energy’
1. Invest in a Statement Purse
Whether it's a YSL luxury purse or a Chanel crossbody, you too can embody the trend with a statement purse that is timeless and classic. Avoid bright colors and busy designs but don’t be afraid to flaunt a logo with confidence. Develop a signature style that reflects your personality and individuality
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2. Invest in Practical High Brand Jewelry for Everyday Wear
Opt for classic, yet versatile fine jewelry that compliments a variety of outfits and occasions, and that you can tie into your day filled with mom duties. For instance, find a luxury jewelry brand whose aesthetic stands out to you, and buy 1 or 2 statement pieces from them. Pieces like stud earrings, simple pendant necklaces, and sleek bracelets are perfect for everyday wear and can elevate any ensemble with understated elegance.
3. Exude Confidence
Remember, you are a boss woman so make sure to project confidence in yourself and your abilities, also known as a ‘don’t mess with me attitude’. Begin by focusing on your body and posture. A confident person opens up the body and isn’t afraid to take up space, with their head held high and legs standing tall. Be sure to set boundaries and make decisions that align with your values and priorities in life even in the face of criticism or doubt.
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4. Achieve Financial Independence:
It’s time to define your financial goals, whether that includes building a retirement fund, purchasing a home, or starting a business. Be sure to set a plan to help you achieve these goals even if that means living below your means for the time being. Cultivate a mindset of frugality and avoid unnecessary expenses to help you get ahead. Generating multiple streams of income such as investing in real estate or pursuing freelance work can also help provide financial stability. Ultimately, these pointers will have you exuding empowerment, sophistication and success.
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5. Practice Self-Care
Dedicate ‘me time’ in your busy schedule for self care activities that nourish your mind, body and soul. Whether it's indulging in spa treatments, practicing a morning meditation, or enjoying leisurely activities that bring you joy, make it a priority to prioritize yourself. Set time aside to cook homemade meals to help fuel your body with nutritious food that provides energy and vitality. Remember taking care of yourself is not selfish but essential to your overall well-being and success!
Cover Image: Dane Wetton / @danewett